Fruit Mobile named Ezwim Partner 2007

Awarded partner crucial in opening up UK market

Amsterdam, February 5, 2008 – Fruit Mobile, a UK based mobile systems integrator has been awarded Ezwim partner 2007. Fruit Mobile was awarded for their successful approach to selling and servicing its fully managed mobile solution in the UK market. The Ezwim Telecom Management service is seamlessly integrated with the Fruit Mobile solution and was crucial in winning the Boots account, the biggest enterprise “win” of the year.

Ron Valkengoed, CEO of Ezwim comments: “Our partners contribute highly to our success and to the awareness of the need to professionally manage telecom spending within enterprises. We are proud of all of them, but Fruit Mobile deserves the awards for doing an outstanding job in opening the UK market for Ezwim.”

Bill Crawford, CEO of Fruit Mobile adds: “We are very pleased to receive this award as recognition of our efforts over the last twelve months This represents the foundation of a strong and coherent approach to managing telecom spending: first gain cost control on the installed base before moving into mobile innovations. The Ezwim service provides, among others, split billing capabilities which is an important benefit in the UK. We are looking forward to many more years of working together with Ezwim in the UK market.”

FOR FURTHER INFORMATION:

Wendy van Meer, Marketing Manager
+31 (0)20 888 4388
wvanmeer@ezwim.com

NOTES
Ezwim is a Software-as-a-Service (SaaS) provider, delivering Telecom Expense Management (TEM) services to enterprises and Online Telecom Manager (OTM) services to operators.

TEM services provide insight and telecom cost control, and simplifies the administration process by means of end user self-service. OTM services allow operators to offer electronic bill presentment, analysis, split billing, and fleet management to customers, leading to higher customer retention and lower operational cost.

Ezwim is a European market leader supporting more than 1,000,000 end users through its secure internet applications in an on-demand business model. Customers include Mexx, Epson, as well as service providers Orange and Telfort.